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NIL deals in college athletics present new challenges—and opportunities—for colleges and students.When Deverin Muff played Division I college basketball at Eastern Kentucky University, student athletes weren’t allowed to earn money off their name, image, and likeness (NIL)—their personal brand.Now he’s a professor at the university, and some of the players in his classes have agents. An NCAA policy change in 2021—heralded by Muff and other Christian athletes as a matter of fairness—allows college athletes to earn money beyond financial aid or scholarships.“This is a matter of justice, frankly. … It righted a historic wrong,” said Pepperdine University sports administration professor Alicia Jessop. College sports, especially football and basketball, draw in billions in revenue.Christians in college athletics have welcomed the change to allow NIL deals, according to interviews with CT. But they are also navigating an unknown landscape and finding challenges along the way. The NCAA itself is still reeling from the resulting shifts in the economics of college sports, passing additional NIL rules just last week.Jessop was recently teaching a class on NIL deals at Pepperdine, where she is also the faculty representative to the NCAA. One student decided to put the class into practice immediately and reached out to a sunglasses brand to pitch a deal. In a short time, the student had a free pair of sunglasses delivered.“It’s a teaching tool,” said Jessop. “They think they’re learning about NIL so they’re focused, but they’re getting a whole business curriculum put in front of them.”Under the new NCAA rules passed last week, schools can be more directly involved in NIL deals and they can offer a support system that helps educate students ...Continue reading...
NIL deals in college athletics present new challenges—and opportunities—for colleges and students.When Deverin Muff played Division I college basketball at Eastern Kentucky University, student athletes weren’t allowed to earn money off their name, image, and likeness (NIL)—their personal brand.Now he’s a professor at the university, and some of the players in his classes have agents. An NCAA policy change in 2021—heralded by Muff and other Christian athletes as a matter of fairness—allows college athletes to earn money beyond financial aid or scholarships.“This is a matter of justice, frankly. … It righted a historic wrong,” said Pepperdine University sports administration professor Alicia Jessop. College sports, especially football and basketball, draw in billions in revenue.Christians in college athletics have welcomed the change to allow NIL deals, according to interviews with CT. But they are also navigating an unknown landscape and finding challenges along the way. The NCAA itself is still reeling from the resulting shifts in the economics of college sports, passing additional NIL rules just last week.Jessop was recently teaching a class on NIL deals at Pepperdine, where she is also the faculty representative to the NCAA. One student decided to put the class into practice immediately and reached out to a sunglasses brand to pitch a deal. In a short time, the student had a free pair of sunglasses delivered.“It’s a teaching tool,” said Jessop. “They think they’re learning about NIL so they’re focused, but they’re getting a whole business curriculum put in front of them.”Under the new NCAA rules passed last week, schools can be more directly involved in NIL deals and they can offer a support system that helps educate students ...Continue reading...
NIL deals in college athletics present new challenges—and opportunities—for colleges and students.When Deverin Muff played Division I college basketball at Eastern Kentucky University, student athletes weren’t allowed to earn money off their name, image, and likeness (NIL)—their personal brand.Now he’s a professor at the university, and some of the players in his classes have agents. An NCAA policy change in 2021—heralded by Muff and other Christian athletes as a matter of fairness—allows college athletes to earn money beyond financial aid or scholarships.“This is a matter of justice, frankly. … It righted a historic wrong,” said Pepperdine University sports administration professor Alicia Jessop. College sports, especially football and basketball, draw in billions in revenue.Christians in college athletics have welcomed the change to allow NIL deals, according to interviews with CT. But they are also navigating an unknown landscape and finding challenges along the way. The NCAA itself is still reeling from the resulting shifts in the economics of college sports, passing additional NIL rules just last week.Jessop was recently teaching a class on NIL deals at Pepperdine, where she is also the faculty representative to the NCAA. One student decided to put the class into practice immediately and reached out to a sunglasses brand to pitch a deal. In a short time, the student had a free pair of sunglasses delivered.“It’s a teaching tool,” said Jessop. “They think they’re learning about NIL so they’re focused, but they’re getting a whole business curriculum put in front of them.”Under the new NCAA rules passed last week, schools can be more directly involved in NIL deals and they can offer a support system that helps educate students ...Continue reading...
Christians can arm themselves with simple and focused points to address any pro-abortion argument.
WASHINGTON, D.C. - Yesterday Family Research Council President Tony Perkins delivered remarks at U.S. Rep. Chris Smith's press conference on "Growing concerns over the WHO 'pandemic treaty.'" The press conference called out the World Health Organization's (WHO) unprecedented rush to ratify the so-called "pandemic treaty" at their May meeting. As more attention has focused on the accord, which in effect is a legally binding treaty, a multitude of concerns have arisen over such issues as individual free speech rights, the opaque nature of negotiations over this treaty, the treaty's disregard for each nation's sovereignty, and the treaty's promoting of abortion. ...
More data is available than I ever thought concerning Jesus’ Sufferings on Calvary. I mean in His Soul, in His Spirit! Last Lesson we focused on Psalm 22, that Mount Everest of Bible Prophecy. But I cannot get it off my mind. Verse 2 especially … “O my God, I cry in the daytime, but […]
What do we want from this generation? We want them to know our God and love Him. We want to influence our generation to love God's Word, know it thoroughly, and apply it to the way they live their lives. We want them to be “all-in” for God and willing to follow Christ and live for His sake and the gospels. We want them to join the great cloud of witnesses who lived by faith and “subdued kingdoms, wrought righteousness, [and] obtained promises” (Hebrews 11:33). Those are what makes Christianity successful! Let's stay focused on those things.
We abandoned the quest for church growth, and focused instead on church lifestyle, based on Jesus's model. Soon we were discovering that as we seek Jesus's style, “growth happens.”
A six week series focused on some of the main characters of the Christmas story.
This past Sunday, the Lord blessed our services in a great way, and the Lord used His Word to encourage many. Sunday morning, I preached from John chapter 11 on the resurrection of Lazarus. I focused on the first part of the story about Jesus tarrying after he heard the news of his friend’s illness. [...]
The adult Bible Study on Wednesday evenings is now focused on the book of Romans. Over the next several Wednesday nights, as the Lord leads, we intend to study through this great book verse by verse. We shall see that the message of the book is centered on the person of the Lord [...]

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